Sony
Sony
“The walkman has landed!” You heard me, I said Walkman. The internet has been around longer than the iPod and Sony utilized the medium to launch a giant campaign back in the day. Each designer was given a hard-cover book containing every design Sony has created… ever! Next, we were told “We’re looking for something different”. Welp, that’s what we gave them and pushed every limit of design and technology (ahem, 1999) their humongous budget could handle.
Craftsmanship: Art Direction, Design, Development, Flash
Established: 1999
